The winback: reactivating the customers who already know your name.
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In cannabis, inventory management isn’t a back-office function. It’s business survival
Retailers and brands weigh in on best tactics.
Sensory science, blending expertise, disciplined quality control, and cultural storytelling define a luxury brand.
Custom Cones shines a light on a lurking opportunity; While joints may be the top way people consume, 33% of smokers say their favorite way to consume are with blunts.
As pricing pressure builds, operators in both states are navigating a tightly linked regional market shaped by shared consumers, cross-border expansion, and evolving brand dynamics.
“If cannabis was ever going to be accepted as normal, it had to look normal. So we borrowed from brands doing it right,” Will Read, Cannaplanners
For the first time, cannabis brands can claim airtime right alongside household names like Nike and Home Depot. Streaming platforms are serving Fortune 500 advertisers every hour, and now compliant cannabis companies are joining the lineup.
